Archive for July, 2006

Joint Venture Marketing - How To Use Selling Triggers To Increase Response

Joint ventures are one of the most effective ways to grow your business. Yet, like many of the most effective marketing strategies, when done improperly, your results may often be poor.
When you try to sell your product, you use all sorts of conversion tactics such as building a relationship, getting your benefit across, using deadlines, […]

Contest Management and Mailings Database Management: A Marketing Plan For Winners

Contests can be an exciting part of a marketing campaign. But contest management and the attendant need for mailings database management must be considered before selecting a contest as part of any marketing campaign. If your marketing firm has engaged in contests before you already know this, but for those new to the process it […]