Archive for April, 2006

Ways to Market Your Business through Business Cards

So let’s say you were able to create an attractive and stunning business card. The problem now is what will you do with it?
Business cards are one of the most cost effective marketing tools for your business. Keeping them in the box or in your drawer would do you no good. You need to get […]

Cut Through the Marketing Clutter

Every experienced marketer knows that you can’t quickly give up on a prospect just because they did not respond to your first marketing communication. Prospects are very busy with their own personal challenges and other pressing needs and issues. Your message is often just another ad that flashes in front of them without so much […]

Search Engine Marketing - The Growth of Search

As access to computers continues to rise, so do our Internet searches. We search online for all sorts of products and services - from cars, real estate and appliances to swimwear, sports apparel and maps. And, our search for information is done both locally and worldwide.
Ken Cassar, Chief Analyst of Nielsen//NetRatings notes, “Web users are […]

IT Marketing Sales Copy That Delivers

IT marketing requires effective copywriting in order to get your prospects to the next step. In this article, you’ll learn some tips on how to maximize the impact of your IT marketing materials.
Long sales copy is fine if you’re writing a letter as long as it’s a compelling read. In fact, you can go on […]

7 Internet Marketing Mistakes Which Are Destroying Your Business

Below are 7 Mistakes which you can constantly see many Internet businesses making over and over again. Each of these mistakes can easily cost your business thousands or tens of thousands of dollars yearly.
As a matter of fact, I see many internet businesses out there that have next to no chance of success because a […]

Viral Marketing Tips to Sky-Rocket Your Traffic and Profits

Viral marketing strategies are marketing techniques which once implemented take on a life of their own; they continually expand their reach across cyberspace drawing more customers and their cash into your net. They can spread like wildfire from place to place, luring, enticing and pre-selling prospective customers before they even reach your site.
Viral marketing strategies […]

IT Marketing: Who Should Be the Lead Generator?

Lead Generation is the most crucial step in your IT marketing. In this article, you will learn that lead generation is the future of your company and the most important strategic activity you should be working on.
Be very careful delegating this task to anyone except possibly a spouse or business partner. Your clients aren’t buying […]

Increase Adsense Traffic by Utilizing Seven Forgotten Marketing Channels

If you want to maximize your Adsense revenue, you’ve got to offer more than just articles. Make no mistake - article marketing is a good idea. It’s a darned good idea - an almost flawless idea. But like any other website, your Adsense website needs to utilize additional marketing channels that continue to stream traffic […]